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Submission Guidelines for Artists, Photographers & Writers

Smart Alex welcomes submissions from artists, photographers and writers who share Smart Alex's philosophy of keeping greeting cards strictly, "funny, edgy & risqué". This type of material is our specialty, our niche, which is what we are known for the greeting card industry, we DO NOT deviate from this format.  If your work obviously falls out of our parameters, please do not submit.

Please get yourself acquainted with our Smart Alex's sense of humor (see http://www.smartalexinc.com/pages/greeting_cards/117.php), as you can see through our large selections, it should be apparent the type of greeting cards that we publish. If your work style is consistent with our Smart Alex's publishing strategy, your work can be submitted as finished, a working model, or in conceptual form. Our only requirement is that the subject matter be humorous. Here's a specific breakdown of what we are looking for: 

• Purchase Photograph: Black & white or color. Retro, Glamour, Women to Women, Older Folks and Beefcake will be given IMMEDIATE ATTENTION! Strong emphasis on expressive features or humorous situations. We will pay $150.00 for one time payment to purchase exclusive rights. 

• Purchase Illustration: From graphic artwork to cartooning, we employ a wide variety of artistic styles in our greeting cards. We will pay $150.00 for one time payment to purchase exclusive rights.

• Purchase Copy: We're always on the lookout for funny lines, with a definite emphasis on humor for grown-ups. Our style of humor tends to be topical, witty, smart, ironic, or sexually suggestive. We will pay $125.00 for each submission we selected to be published. We like our cards to be surprising without being shocking, a bit dirty without being filthy, and we like to poke fun without being insulting. We prefer no sexual themes on Christmas Holidays cards, just funny and humorous.

Royalty: Package of 5 or more photos/illustrations with copy lines.
     • 5% - 8% royalties.
     • Retention of copyright.
     • Credit with your name on the back of the card.
     • 6 greeting cards sample of each.

One of the most important considerations for us when accepting submissions is the submitter's willingness to work with us. It is very rare that we receive a submission that does not need at least a few minor adjustments. The technical requirements and limitations of the 4-color printing process almost guarantees that a submission will need to be adjusted. Colors, fonts, image scale, orientation, speech bubbles – all of these elements need to achieve a certain harmony with our line in order to produce a salable greeting cards. If these elements are out of proportion, even just a little, an otherwise wonderful greeting card will simply disappear on the retail ranks. Fortunately, after 30 years as a greeting card manufacturer, these adjustments have become instinctual to us. Let’s be clear – we would never alter or adjust anything without your consent, and any adjustments that we would recommend or make ourselves would, of course, be subject to the submitter's final approval.

There are two ways you can submit your work to us:

     1. Email your submissions to: Submissions@smartalexinc.com. Graphic submissions should be  
        sent as an email attachment, in .jpeg format and at a resolution of 72 dpi. “Copy only”  
        submissions may be included as part of an email. Please do not send large graphic files via 
        email.

     2. If you have a larger body of work, or if you feel that the low resolution email option will not 
         properly represent your submission, please burn your work to a disc and send it to our office via
         ground mail. jpeg, .tiff and .es are all acceptable for this method of submission. We also
         accept written copy through the mail. We ask that the copy be typed or printed - no hand-written  
         copy please. Send your submissions to the following:

         Smart Alex Inc.
         1700 West Irving Park Road
         Suite 105
         Chicago IL 60613
         Attn: Art Director, Submissions

 • Please remember to include your contact information with your submission - name, daytime phone number, email address and also include self-addressed, stamped envelope so that we could return your materials.

We understand and respect that you have invested a good deal of time and effort into your work, and please be assured that your submission will be review on a timely a manner. Please do not call us to check on the status of your submission. If what you have sent us fits in with the Smart Alex line, we will definitely contact you. We appreciate your taking the time to send us your materials for us to review. Thank you in advance.

Revised: February 23, 2010                    
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